In a world where Search Engines have taken over the world, we want to start shedding some light on how this dynamic works for the rest of us. Taking over the world? Isn’t that going a bit too far?
But think about it this way – not many people would argue against the internet being at the heart of modern society these days. Most people can’t get through the day withouth logging on a time or two for various reasons. In fact, the weekly average for Americans is 24 hrs. Meaning, we spend 1 out of 7 days online.
A natural progression from this is that: since the internet is navigated through Search Engines, Search Engines have nearly as much of a hold over our daily lives as the general internet does. Which is something that we here at DRU want people to both understand and take advante of.